Apple to Develop Cheaper Vision Pro Headset Expected to Launch in 2025

As per information provided by Bloomberg’s Mark Gurman, Apple has intentions to introduce a more affordable variant of its Vision Pro headset, potentially scheduled for a release in 2025. This decision stems from the recognition that the current price tag of $3,499 poses significant limitations, rendering the Vision Pro unsuitable for widespread adoption.

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According to Gurman’s report, Apple initially contemplated delaying the announcement of the Vision Pro’s pricing due to negative public reception. However, the company decided to allow a nine-month period for people to become accustomed to the price.

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In contrast, the forthcoming headset, likely named simply Vision or Vision One, will be designed with the goal of achieving mass adoption. Apple may opt for lower-tier screens, a less powerful chip, reduce the number of cameras, or possibly require the use of AirPods for the spatial audio feature.

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Nevertheless, Apple intends to preserve certain key features, such as the external EyeSight screen and the hand-tracking system. It is currently believed that Apple aims to release this new headset in 2025, while simultaneously working on the development of a second-generation Vision Pro.

Published on 06/23/23 5:47 | by Rawa John

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